MA in Learning Technologies Alumnus’ Company Encourages Technology in the Classroom

MindShare Learning was founded by GSEP alumnus Robert Martellacci (MA ’07). Now celebrating its 10th anniversary, MindShare Learning aims to inspire and counsel e-learning technology producers, hardware manufacturers, distributors, and educational providers in all aspects of marketing.

The company believes that learning technology tools can enhance learning in the classroom environment, professional development for teachers is crucial to successful tool implementation, and digital knowledge is the currency of the 21st century.

MindShare Learning’s annual contest—Canada’s 21st-century classroom video challenge — celebrates educators embracing 21st-century skills and technology to support student success and celebrate innovative thinking. The three regional winners from western, central, and eastern Canada each won a classroom technology prize valued at $15,000.

To learn more about MindShare Learning and this year’s winners of the video challenge, visit

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